fashion

Fashionably Readymade - Salwar Kameez

Tired of the same old salwar suits? Liven up your wardrobe with these extremely fashionable and stylish creations that are bound to make heads turn. Simple yet chic, you would find this collection absolutely stunning.

Eternally Chic - Salwar Kameez

A collection of beautiful creations that leaves you breathless. Chic and elegant, this collection ranges from the minimally embellished to gorgeous creations that would simply transform you into an eternal beauty.

Readymade Trends - Salwar Kameez

Trendy churidar suits which are ideal for casual moments that demand a fashionable touch. Outfits flaunt patchwork effect with minimal embellishments. Smart and trendy churidar suits features fashionably designed kameez or tops that’s bound to increase your fashion quotient.

Readymade Trends - Salwar Kameez

Festive Collection - Salwar Kameez

Festive wear salwar kameez in mystic colors, enthralling salwar kurtas, dazzling shalwar kameez to adorn you this festive season. Wide range of Indian salwar kameez, designer shalwar kameez, embroidered salwar suits, embellished salwar kameez to lend all that ethnic look to the festivities.

FASHION TRENDS SPRING / SUMMER 2009

So, it’s a brand new year, yet again, and you’re wondering what’s in and what’s out! Here we are to update you about the trends you should be sticking to, this spring/summer

SHEER AND TRANSLUCENT FABRICS

Get ready to allure and entice as the fashion trends this year tends to get a little revealing. You could use the heat and sun as an excuse to flaunt that svelte figure of yours. Stick to sheer and translucent fabrics to keep you cool and fashionable. Soft, body hugging and feminine fabrics like georgette, chiffon, net and satin brasso are popular this season.

RAIR Saree

JEWEL ENCRUSTED CLOTHING

This season doesn’t restrict jewels to just jewellery and accessories but has found its way to adorn outfits and items of clothing. It’s not the first time that bejewelled outfits have been popular but they are back this year with a brighter, bolder and more elegant look. This time around the pieces are not just embellished with jewels but also with a wide variety of trims like shells, fabrics, expensive pearls, stunning and unique beads, threads, ribbons, lurex, etc. The idea is to create a luxurious and exotic look with a somewhat understated glamorous touch.

Lehenga Styled Sari

Lehenga Style Saree

Style Sari

BACK TO VINTAGE

The eternally appealing vintage trends and style is back. Make sure to combine with latest contemporary trends to achieve that dreamy and graceful effect. The right mix of vintage grace and romance with modern and urbane chic is the perfect look of this season. Add a few retro pieces to your wardrobe and create a unique look. Revisit the 50’s, 60’s and 70’s and be a part of the REVIVAL CULTURE.

Churidar Suit

Kurti

THE OMBRE EFFECT

Look out the trend of tie-n-dye fabrics in graduating shades of a similar colour palette for a surreal look. Baby peach to pink, bright yellow to lemon yellow, light blue to royal blue, grey to brown are few ombre effects that was showcased in the Lakme Fashion Week. Archana kochar, Cherie D and Drashta Sarvaiya opted for the drama of shading and dual tones.We present a wide range of products with ombre effect. Check out the following outfits.

RAIR Sari

Salwar Kameez

Churidar Kameez

Salwar Kameez

FLORAL DESIGN

It was nature at its best at the Lakme Fashion Week with Lina Tipnis and Arjun Agarwal using this trend perfectly in their line. Nelanjana Gosh worked with small ethnic motifs. This is one trend that will never be out of fashion and that’s why we keep our range flooded with it all year round. Make sure you include some of these in our wardrobe.

Lehenga Style Saree

BEAUTIFUL HEAVILY EMBROIDERED LEHENGA STYLE SAREE WITH FLORAL DESIGN FOR THOSE SPECIAL OCCASIONS

KURTI CRAZE

The quintessential Indian kurti that is a must have. The Indian kurti did its fair share of rounds on the runway of Lakme Fashion Week. Designer like Gaba and Manish Gupta gave kurtis a modern touch with gathers, ruching and embroidery .Other designers such as Pallavi Jaipuri and Preeti Chandra kept them ethnic with the use of motifs. Keeping with the trend of this season, we have all types of kurtis available, from basic to modern, to cater to every choice and taste.

Kurti

Designer Prints - Salwar Kameez

Wide range of Printed salwar suits, designer print salwar kameez, party wear printed shalwar kameez, formal shalwar kameez, semi formal printed salwar kameez and casual printed salwar kameez for parties and casual occasions.